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Freedom from Dependency: Shining a Light on Sunshine Driving

Our clients Peder and Julie Norby achieved a 90 percent savings via ditching gasoline and embracing solar power

Peder and Julie Norby wanted us to share their unique story of living and driving on the power of the sun. The family was tired of their money going to foreign countries to import oil so that they could drive their vehicles. They were sick of the high cost and spikes in price for fuel as they pumped $150 in gas to fill up their cars every few days. Finally, the Norbys decided it was time to embrace emerging technologies and make a change.

The First Step: Constructing their home in 2006 with conservation in mind, the Norbys included a 4.5kW Solar PV System from Stellar Solar. This system generated 8000kwh per year and, covered 90 percent of their household use. It is generally understood that the payoff of these Solar PV systems is four to seven years when replacing the utility cost of an average home.

The Second Step: In 2009 the Norby’s began driving the electric BMW Mini-E; driving 37,000 miles in more than two years all over San Diego. They found it fascinating being able to provide power to the car from electricity generated from their very own roof. After adding an additional 3kW PV system, they now had a personal “Sun Gas Station” for life. When replacing gasoline, Solar PV has a 3 year payoff, and the Norby’s were now saving about 90% of the price of gas, with PV having an equivalency to just $0.45 per gallon.

The Third Step: After two years of electric driving Julie stepped into the driver’s seat of the 2011 BMW ActiveE. The Norbys discovered that they did not need a gas car at all. After selling their last gasoline powered vehicle; the family now had a solar powered home and two electric cars in the garage.

The Bottom Line: The 2007 and 2009 investment in Solar PV totalling $30,000 has completely paid for itself over the past five plus years. After a cumulative change to EV and PV the Norbys have erased what used to be a bill of $10,000 a year for utilities and gasoline for both cars, to an annual bill of less than $500 for all of the above. This cost is essentially fixed for the rest of their lives; the sun never raises its price. The electric cars, a 2011 BMW ActiveE and a 2013 Honda Fit EV are less in monthly payments than their prior cars, a Volvo S60 and a Ford Escape.

The Norby family said it appreciates that the decision to generate renewable energy and drive zero emission cars is a measure towards a cleaner California. Air quality and health care cost are directly related; San Diego truly can live and drive on endless sunshine.

Julie is an Elementary School Principal in the Solana Beach School District; Peder is a San Diego County Planning Commissioner. They reside in Carlsbad, CA. Their home Herons’ House was the recipient of the 2008 Sandee Award presented to a homeowner for outstanding achievements in energy by the California Center for Sustainable Energy.

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Pkmd May 17, 2013 at 10:46 am
It is so sad that our state has allowed this to happen. I remember a few years ago when the TVUSDRead More budget was horrible and teacher's were given less than $100.00 to budget their classrooms. Teachers are allowed to ask for donations but can no longer "require" students to bring in supplies for the classroom. PARENT'S need to step up to the plate!! After all these are OUR children and it's our responsibility to help them get the best education they can get. As long as people have the "entitlement" attitude with the public school system I can only see thing getting worse and not better. Please parents, help your teacher's. It does not take a fortune to pick up something extra for the classroom while buying your own child school supplies. Just my opinion!!
Brenda May 21, 2013 at 12:32 pm
True also Thomas. My own daughters played hockey when we lived in San Diego so I think even thoughRead More they are all over 18 now they would still enjoy one or the other. Both would be nice :)
Thomas Termini May 20, 2013 at 07:56 am
A skating rink with ice is more desirable. Temecula and Murrieta have lots of kids involved in iceRead More skating and hockey, but have to drive to Escondido or Riverside to participate.
Brenda May 18, 2013 at 06:28 am
Skating Rink would be great for the kids and adults who grew up skating!
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John Smith May 15, 2013 at 04:37 pm
Look at Aloha Pool & Design. In my opinion these guys are honest and do good work Their websiteRead More is http://www.alohapooldesign.com. In my opinion I would avoid Tahitian Pools and Spas of Temecula / Winchester.
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Jackie McGrady January 30, 2013 at 03:27 am
Congratulations Pete! Hard work and the true love of music definitely carries rewards. Cheers toRead More 35 more years!!
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Congratulations to a truly great store.